Treble alternative for WhatsApp in Colombia and LATAM

Quick summary: HellouOne vs Treble

This table summarizes what HellouOne offers and what Treble publishes on its site as of November 2026 (see the sources at the end of this page). Whatever we could not find is marked as such instead of assumed.

Treble's data can change. Before deciding, check its public pages, linked in the sources at the end of this page.

HellouOne and Treble pricing compared

HellouOne charges in US dollars, by the month, with no lock-in. Starter costs USD 49 with 1 agent (USD 24 without AI), Team USD 190 with 3 agents and a one-time USD 100 setup, Growth USD 490 with 6 agents and Scale USD 690 with 10. The plans with AI include AI messages (2,000 on Starter, 5,000 on Team) and each additional 1,000 AI messages costs USD 30. WhatsApp fees are paid straight to Meta, with a 0% markup from HellouOne.

Treble publishes on its platform page (see the sources) a base plan for SMBs from USD 399 a month, scaling up to enterprise volumes, and custom pricing for high-volume accounts. According to that page, the plan includes native two-way CRM integration, AI agents with no extra charge per conversation, WhatsApp Flows, voice calls and analytics, a shared inbox with SLA management and onboarding support from its implementation team.

We did not find on its site the number of agents included, the message limits or the billing period of the base plan, so ask for them in a demo. On Meta's fees, its WhatsApp API page explains that charging is per conversation, set by Meta by category and country, and does not state whether a markup applies.

Treble and HellouOne measure price differently: Treble publishes a base plan from USD 399 that scales with volume, and HellouOne publishes plans from USD 49 with agents and AI messages included, billed monthly with no lock-in. Compare with your number of agents, your channels and your real conversation volume. To estimate your Meta fees, use the WhatsApp pricing calculator, and look at HellouOne's plans or try the inbox and the AI agent for 7 days with no card.

AI agents and voice: what each one offers

HellouOne has AI voice agents that answer phone calls and run outbound call campaigns, with Colombian telephony included in the price, transfer to your team, and a summary and recording of every call. Plans run from USD 499 to USD 2,999 a month depending on minutes, and extra minutes are billed per second. They use the same AI agent, the same knowledge and the same inbox as WhatsApp and web chat. See the AI voice agents guide.

Treble lists voice calls among its plan features, described as a way to talk to customers without leaving WhatsApp (see the sources). We did not find AI voice agents for phone calls on its site as of November 2026. If your team also needs to call on WhatsApp, HellouOne offers WhatsApp calls from the Growth plan, which your team makes from the browser.

On text, both have AI agents. In HellouOne the AI agent replies first using your knowledge base and uses handover areas to pass the chat to the right person or team with the full history. From the Growth plan, AI classifications label each conversation by lead qualification and sentiment. We explain it in the WhatsApp AI agent guide.

Treble describes AI agents that run complete conversations: they answer questions 24/7, guide the user toward a purchase or an appointment, qualify leads and save the data in HubSpot or Salesforce. They use a knowledge base built from your documents and a Playground to test the agent before going into production. It also offers reply suggestions and conversation summaries, and transcribes and summarizes voice messages (see the sources).

Team inbox, channels and CRM integrations

HellouOne assigns each conversation with round robin, priority or only to whoever is online, groups people into teams and sets five visibility levels per person. Private notes and @mentions keep the team coordinated, and reports show metrics per agent, per team and CSAT (CSAT from Growth). The inbox is used from the browser.

On channels, HellouOne includes WhatsApp and web chat on every plan, Telegram and Messenger from Growth, and Instagram and email from Scale; an additional channel costs USD 20 a month.

On CRM, HellouOne syncs contacts and conversations both ways with HubSpot, Pipedrive, GoHighLevel and DataCRM, and deals move with the conversation in HubSpot and Pipedrive. It has 16 connectors, including Mercado Pago and Alegra. Developers get a public API and an MCP server, documented at one.hellou.ai/docs.

Treble describes a platform focused on WhatsApp, with a drag-and-drop flow builder, transfer to live agents, 1:1 messages on its agent platform, segmented bulk campaigns, WhatsApp forms, click-to-WhatsApp ads and real-time analytics. It integrates natively with HubSpot and Salesforce, has a Zoho CRM integration page and connects Google Sheets and other systems through its API. On its site it states that it does not include an Instagram integration for now, and that Ciarem, its SMB product, covers WhatsApp, Instagram, Messenger and web chat (see the sources).

How to move from Treble to HellouOne without losing your number

You keep your WhatsApp number and your customers keep writing to the same contact. HellouOne connects the number to the official WhatsApp Business API and supports coexistence: the WhatsApp Business app and the team inbox work on the same number while the team settles in. Read how coexistence works and how to move your number to the API.

Plan the switch calmly: confirm the terms of your contract with Treble and make the connection at a low-traffic time. These are the steps on the HellouOne side:

1. Create your HellouOne account. Try the inbox and the AI agent for 7 days, with no card, with 2 agents, 2 inboxes and 100 conversations (the WhatsApp channel connects when you pick a plan).
2. Pick your plan and connect your WhatsApp number. LIA guides you step by step; choose coexistence if you want to keep using the WhatsApp Business app.
3. Invite your team, group them into teams and set the assignment rules.
4. Load your knowledge base and turn on the AI agent with its handover areas.
5. If you use a CRM, connect HubSpot, Pipedrive, GoHighLevel or DataCRM.

When to choose HellouOne

HellouOne is a better fit in these cases:

• You want an AI agent included in the plan, with AI messages included and a clear cost per additional message (USD 30 per 1,000).
• You need voice: answering phone calls and launching call campaigns with AI voice agents and Colombian telephony, on the same platform as WhatsApp.
• You prefer to pay by the month in US dollars, with no lock-in and a 0% markup on Meta's fees.
• You want the same AI agent, the same knowledge base and the same inbox to handle WhatsApp, web chat and calls.
• You operate in Colombia and want Ley 2300 rules on collection calls and connectors such as Mercado Pago and Alegra.
• You need advanced routing, with priorities, teams, online-only assignment and five visibility levels.
• You want to keep using the WhatsApp Business app on the same number while the team moves to the inbox (coexistence).

If you are unsure, the 7-day free trial needs no card: try the inbox and the AI agent, and connect your WhatsApp number when you pick a plan. To see more of the product, read the WhatsApp team inbox guide.

When might Treble be a better fit?

Treble may be a better fit in these cases, based on what it publishes on its site (see the sources):

• You want a drag-and-drop WhatsApp flow builder with segmented bulk campaigns, WhatsApp forms and click-to-WhatsApp ads.
• Your CRM is Salesforce or Zoho CRM, for which Treble publishes an integration; HellouOne syncs both ways with HubSpot, Pipedrive, GoHighLevel and DataCRM.
• You prefer onboarding guided by Treble's implementation team and real-time support in Spanish, Portuguese and English.
• You want to test your AI agents in a Playground before moving them to production.
• You need SLA management in the shared inbox.

Sources and date checked

Treble's data comes from its public pages, checked on 10 November 2026. We do not use customer counts, certifications or third-party reviews. If something changed or you spot an error, tell us and we will correct it.

• Treble: home: what it does, AI agents, CRM integrations, support, Instagram and legal entity (Treble.ai, Inc., Newark, Delaware)
• Treble: platform: base plan from USD 399, features, shared inbox and analytics
• Treble: AI solutions: AI agents, knowledge base and Playground
• Treble: WhatsApp API: Meta's fees and multi-agent support
• Treble: Zoho CRM: voice calls on WhatsApp, SLA management and the same base plan from $399 a month
• Treble: about us: Ciarem, its SMB product
• HellouOne data: pricing and AI voice agents.